I build B2B
sales engines.
The positioning, the sales motion, and the pipeline, built and run with your team. One system, owned from first touch to closed deal.
Trusted by leading companies
GivingWay
המקצועונים
Real experience.
Real execution.
I'm Yaniv Barak, a growth and sales leader with 12+ years building B2B tech companies, startups and fintech brands. I've been a founder myself, so I know the difference between advice that sounds good and a sales motion that actually moves a number. I don't just consult, I build it with you.
Connect on LinkedInThree phases, one system
A clear path from a messy pipeline to a motion your team runs on its own, with a defined finish line.
Build the blueprint
We lock who your best buyers actually are and rewrite your sales story, so your team stops guessing what to say on a call. You walk out with a playbook they can run.
Build the machine
I work inside your team. We set up the pipeline and the CRM, define what has to be true for a deal to move forward, and run the weekly review that keeps it honest. If you need your first rep, I help you hire them.
The hand-off
Once the motion is running and the pipeline is filling on its own, your team runs it without me. I hand over the keys.
Wherever your growth is right now
Three common moments when the growth motion needs a rebuild.
Growth has stalled
Growth that used to be reliable has slowed, and no one can say exactly why.
You are scaling
It is working, but the motion will not keep up with where you are going.
A new market
New segment, geography or buyer, and what worked before does not land the same way.
From the Blog
Thinking out loud on B2B, positioning and growth
Common questions
What does BY1 do?
BY1 is led by Yaniv Barak. I build B2B sales engines: the positioning, the sales motion, and the pipeline, built and run with your team. I do not hand you a strategy and leave, I build it with you.
What types of companies does BY1 work with?
B2B tech companies whose growth has stalled, that are scaling, or that are entering a new market. Particular depth in fintech, capital markets and Web3, where trust builds slowly and positioning has to carry weight.
How long does an engagement run?
Engagements start at three months. In some cases more than a year, depending on the engagement and the projects it turns into. I work embedded with the team rather than in a monthly advisory slot.
How can I work with BY1?
Book a free 30-minute strategy call, or email hello@by1labs.com. BY1 is based in Tel Aviv and works with clients across Israel, Europe and the US.
Let's talk
Tell me where your pipeline is and where you want it. Leave your details and I'll get back to you.